---
title: Why there is a problem with lock-in strategies
description: Interesting blog post on the topic of lock-in strategies.
image: https://blog.entiros.se/hubfs/Entiros_OCT_2016_files/images/open_sign.jpeg
---

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 Sep 23, 2015 |

# Why there is a problem with lock-in strategies

 by [**Markus Weinhofer**](https://blog.entiros.se/en/blog-media/author/markus-weinhofer)

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![Why there is a problem with lock-in strategies](https://blog.entiros.se/hs-fs/hubfs/Entiros_OCT_2016_files/images/open_sign.jpeg?width=171&name=open_sign.jpeg)

In his blog post Rob Enderle states that there is a built in problem with business models having their starting point in lock-in strategies. Despite some appealing arguments the model is not sustainable and at the end business itself will suffer.

For Entiros this is obvious. Nobody wants to be trapped in a particular solution or be a hostage of a supplier. Openness is our mission. It is the best recipe to achieve open and future proof solutions. Read more about how we create [business value](https://www.entiros.se/en/benefits/business-value) through opening up information flows in companies. 

You find the entire blog post on IT Business Edge following [this link](http://www.itbusinessedge.com/blogs/unfiltered-opinion/the-long-term-strategic-problem-of-a-lock-in-strategy.html).

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